Netflix establishes first wholly owned post-production facility in Mumbai

by Krish Karthik

Mumbai will soon be home to Netflix’s first full-service post-production facility serving the streaming company’s global production of live action films and series.The facility will be fully operational by June 2022 and will have 40 offline editing suites. These are designed as flexible, collaborative and inspiring environments for showrunners, directors, editors and sound designers. They should lead to advanced media management workflows.Mumbai is home to the Bollywood Hindi language industry and Netflix’s Indian operations are also based. It is increasingly becoming a hub for Netflix’s international operations.In 2020, the company launched NetFX, a cloud-based platform that allows multiple Indian artists to manage VFX work for global titles. The streamer now invests in the latest technology and skills development through multiple certifications and training workshops across post-production, screenwriting and other aspects of production.“This wonderful creative space in Mumbai strengthens our commitment to the Indian entertainment industry as we continue to give creators the best resources to tell great stories,” said Vijay Venkataramanan, Post Production Manager, Netflix India, said declared Variety .

Netflix launched in India in 2016 and has steadily increased its production of local original movies and series. It invested $ 410 million over 2019 and 2020 in local programming and unveiled a list of 40 Indian people across multiple genres in March.

Indian hits of the service include the black series “Sacred Games”, the preschool series “Mighty Little Bheem”, the Emmy Award-winning international series “Delhi Crime” and feature films like “Guilty”, “Ludo”, “Pagglait” and “Paava Kadhaïgal.

The streamer’s next big hitter is set to be the Tamil-language film “Jagame Thandhiram,” starring popular actor Dhanush, which premieres on June 18.“We want to continue to contribute to the Indian creative community,” Netflix said in a blog post. “Our goal is to continue to improve the overall experience of our talent and industry partners, and to equip them with the best resources to tell authentic stories in the most engaging way. We are in a golden age of entertainment in India – now is the best time to be a creator and consumer of great stories. “

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